Portfolio project • Automation & integration platform concept

About SyncToScale

SyncToScale is a self-initiated product project that imagines a realistic automation and integration platform for modern SaaS teams. It is designed to look, feel, and read like a launch-ready product site.

Built and written by Christy McSwain — with a focus on workflow design, customer experience, AI-assisted operations, and product storytelling.
Project purpose

Why this platform was created

SyncToScale exists to demonstrate how an automation platform for TAM, CS, implementation, and support teams could be shaped — from positioning and feature narrative to workflows, docs, and UI.

The site is intentionally written as if SyncToScale were a live product in the automation and integration space. Underneath, it functions as a portfolio piece to showcase product sense, operational thinking, and comfort with AI-enabled workflows.

  • Model realistic cross-tool workflows for revenue, CS, and operations teams.
  • Showcase how AI can assist with routing, summarization, and decision support without replacing humans.
  • Illustrate how a technical, workflow-heavy product can still feel approachable and clear.
What the project highlights

Skills and focus areas

SyncToScale is designed to highlight strengths that are relevant in Technical Account Management, Customer Success, and implementation-adjacent roles.

  • Translating messy, cross-functional processes into structured, automatable workflows.
  • Explaining technical concepts (integrations, triggers, routing, data sync) in accessible language.
  • Positioning AI as a practical assistant in everyday operations, not a buzzword.
  • Designing information architecture across pages: marketing, FAQ, pricing, and resources.
Under the hood

What is real vs. simulated

The site is intentionally narrow in scope: it focuses on UX, structure, and communication details that a customer or evaluator would experience when exploring a new automation platform.

Conceptual product capabilities
Multi-system workflow automation
AI-assisted routing & summaries
Human-in-the-loop approvals
Data hygiene & sync rules
Role-based access & guardrails
Actual implementation details
Static HTML & CSS
Lightweight JavaScript (FAQ, interactions)
Botpress (Nova) webchat integration
Static hosting & asset pipeline

The goal is not to replicate a full backend, but to present a coherent, believable front door for an AI-enabled automation platform — the part prospects, customers, and internal teams would interact with first.

How recruiters and hiring managers can read this project
  • Product lens: How features are named, grouped, and explained.
  • Operations lens: How real-world workflows (onboarding, escalations, renewals) are modeled.
  • Customer lens: How the platform speaks to TAM, CS, support, and ops pain points.
In short: SyncToScale is a realistic product wrapper around a portfolio project. It is intentionally designed to feel like a viable automation platform while making it clear here that it was conceived, written, and assembled by a single person as a demonstration of how they think about tools, teams, and AI.
Chat with Nova